EPic GaS · GROWTH AS A SERVICE

Story-to-Revenue

GAP AUDIT · PRE-MEETING QUESTIONNAIRE

To make sure our 45–60 minutes together is as high-value as possible, take a few minutes to fill this out before we meet. Bullet points are perfect — no essays needed. The more context you give EP upfront, the sharper the audit.

Note: This is Step 2 of the EPic GaaS process. Your answers stay private and are used only to prepare for your session with EP.

Step 1 ✓ Complete

Signal Scan

Complete

Step 2 — You Are Here

Gap Audit Prep

$1,500 · credited to package

Step 3

Your Package

Good · Better · Best

Your Business & Buyer — Tell EP about your company

1. Your Full Name

2. Company Name

3. Your Role / Title

4. Company Website

5. What does your company do — in one sentence, as if explaining to a non-technical buyer?

7. Current ARR or Revenue Run Rate

8. Primary Buyer Persona

Your GTM & Sales Motion — How you're currently going to market

9. What does your current pipeline look like — inbound, outbound, or both?

11. Average Sales Cycle Length

12. Current Monthly SQL Target

13. Top 1–2 Objections You Hear Most From Prospects

Your Brand & Story — How you show up publicly

14. Founder / CEO LinkedIn Profile URL

15. How would you describe your current brand visibility?

Invisible — basically unknown Emerging — some niche awareness Established — known in our market

16. How active is the founder / CEO on LinkedIn?

Daily Weekly Rarely Never

17. What content are you currently producing?

18. Is there a consistent message across your website, LinkedIn, and sales deck?

Yes — very consistent Somewhat — close but not aligned No — each one says something different Not sure

Events & Ecosystem — Where you show up in-person

19. What events are you attending or sponsoring in the next 90 days?

20. Do you have customers, partners, or evangelists who could co-amplify your brand story?

Yes — several Maybe one or two Not yet

Goals & Success Metrics — What winning looks like for you

21. What does success look like for you in the next 90 days?

22. Who on your team would be involved in executing a brand + GTM strategy?

23. What is your monthly budget range for brand amplification and GTM?

$3,000–$4,500 (Good) $6,000–$8,500 (Better) $10,000–$15,000 (Best) Not sure yet

Open Floor — Anything else EP should know

24. What is the single biggest thing holding your GTM story back right now?

25. What have you already tried that hasn't worked?

26. Is there anything specific you want EP to focus on during our session?

27. Best Email to Reach You